Read about how we collect, store and share data.
Last Updated: January 5, 2013
1. DATA AND INFORMATION WE COLLECT
The QuoteComparisons website platform collects personally identifiable information that can identify you including your first and last name, physical address, telephone number, and email address (“Personally Identifiable Information” or “PII”). We also collect demographic profile data related to your online activity on our websites that does not identify you (“Non-Personally Identifiable Information” or “Non-PII”).
PII and Non PII are known together as “Information”. We may also choose to collect and permanently or temporarily store Information and data that you provide to us about other people (such as family members), including their first and last name, telephone, physical address, email and date of birth.
2. HOW WE COLLECT AND USE INFORMATION
We collect Information you provide to us that relates directly to our services, and in connection with advertisements we display during your visit. The Information we collect will vary depending on the product or service requested. We may also obtain Information about you from other sources or third parties including but not limited to information about your family demographics and household. We do not pull credit bureau reports.
3. COOKIES AND TRACKING
A cookie is defined as a text file stored on your computer or browser for record keeping. When you visit any of our websites we can assign cookies to facilitate access to our website, personalize your experience and track statistics and information about your visit. We also collect data about your activity on our website, including the web pages you visit, hyperlinks you click and any other actions you take while on our websites. The cookies do not store any PII about you. All modern browsers automatically accept cookies by default. You can typical modify your browser setting to decline cookies but some features of our website and or services may not function properly.
We may allow pre-screened third parties, advertising companies and ad networks to display ads on our website. Advertisers may use tracking technologies, such as cookies, to collect data about users who view or interact with their ads. Our website does not provide any PII to these third parties, but they may collect information about your location, or others who are using your computer, and associate this data with your subsequent visits to the their websites. They also may combine this information with personal information they collect directly from you.
We use analytics and developer tools, specifically created by Google, such as Google Analytics, Google AdWords and Doubleclick to track visitor activity within our domains. We encourage you to visit the Google Ads Preferences page to learn more about Google data collection practices, as well as options to opt out of targeting (https://www.google.com/settings/ads/onweb/). Google also provides a browser plugin to block all tracking and ad personalization (https://tools.google.com/dlpage/gaoptout/). Google enables us to serve advertisements to users who have previously visited one of our sites and are on our re-marketing lists, as well as tracking based on Google-defined interest categories or similar audiences. Third-party vendors, including Google, show our ads on sites across the Internet based on this data. Sevenback and third-party vendors, including Google, use first-party cookies, such as the Google Analytics cookie, and third-party cookies, such as the DoubleClick cookie, together to inform, optimize, and serve ads based on past visits to our website.
4. HOW WE USE INFORMATION
We use Information to deliver the products and services you requested, manage your secure profiles, provide you with support, research and analyze your use of, or interest in, our products, services and content and the products, services and content offered by third parties. We may also use Information to communicate with you via email, phone, postal mail and/or mobile devices using SMS in regards to products or services that may be of interest to you.
We also use Information to develop and display content and services tailored to your interests on our website and other web properties. This includes the development and delivery of targeted advertisements. We may also use Information to measure the overall effectiveness of our online advertising, content, technology and other marketing and support activities. This includes the ability to verify your eligibility and deliver results in connection with personalized discounts, promotions, contests and or sweepstakes. We also use Information to manage our business and perform functions as described to you at the time of collection.
5. SHARING INFORMATION
When you choose to participate in a particular offer or program, you authorize us to provide PII to those Business Providers. Be aware of each Business Provider with whom we share your Information may retain or use your Information whether or not you use their services and you should contact these parties directly concerning their privacy and information sharing practices which may differ from ours. We may also share Non-PII with third parties in our discretion.
7. HOW TO CONTACT US
3300 Bee Cave Road, Suite 650
Austin, Texas 78746